Wikipedia SWOT Analysis 2022 – Wikimedia Foundation

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Did you know?

Wikipedia is one of the top 10 most visited websites globally but is the world’s only major website run by a nonprofit organization.

Wikipedia began with the intention of being the English Language Encyclopedia. The site later evolved into Wikipedia as they began to offer information in different languages. Wikipedia is the largest encyclopedia for the English language, with more than a 6.3million articles in the English language.

This can only be achieved through a firm with extensive knowledge, experience and innovative strategies. To determine the strengths of the company potential, weaknesses, opportunities and threats, it is necessary to conduct a SWOT analysis by Wikipedia.

Wikipedia At A Glance – Wikipedia SWOT Analysis

Company: Wikimedia Foundation
Founders: Larry Sanger | Jimmy Wales
Year of establishment: 2001
CEO: Jimmy Wales
Headquarters: San Francisco
Employees (Dec 2020): 450
Ticker Symbol:
Type: Public
Annual Revenue (Dec 2020): A Non Profit Organization
Profit net income (Dec 2020): A Non Profit Organization

Products & Services: Free online encyclopedia

Company Website: www.wikipedia.org

Wikipedia Competitors 

Competitors: Cappex | Teach.com | edX | Apps for Good | MSN Encarta | Britannica | World Book Online | Encyclopedia | Infoplease | Citizendium

Wikipedia SWOT Analysis – SWOT Analysis Of Wikipedia

SWOT Analysis Of Wikipedia analyzes the brand based on its strengths weak points, weaknesses, opportunities, and threats. With Wikipedia SWOT Analysis it is clear that the advantages and disadvantages are internal factors, while threats and opportunities are external elements. Here we are going to talk about Wikipedia SWOT Analysis. Below Is The Detailed SWOT Analysis Of Wikipedia.

Wikipedia Strengths – Wikipedia SWOT Analysis

1. Large database of users: According to a report, Wikipedia has approximately more than 1.7 billion monthly visitors on its platform. Of that, 360,754 people are active users on the site and over 94,368,279 users have signed up to Wikipedia’s platform. The number of registered users prove the effectiveness of this platform.

2. Content source: Wikipedia has a complete listing of all external links that are listed at the conclusion of each article to ensure that readers and researchers could validate the data from a variety of sources. The complete information policy for disclosure ensures that users trust in the integrity and authenticity of their content.

3. Integrated offers: Wikiversity, Wikibooks, Wiktionary among others are just a few of the major services offered by Wikipedia. This means that the platform has expanded its services into different categories. The platform isn’t dependent on one service.

4.Editing access: Time Magazines reported in 2006 that the edit-open door policies of Wikipedia is among its major strengths that make Wikipedia the largest encyclopedia in the world. This demonstrates the flexible nature of the administrators of Wikipedia, who are willing to improve and learn from themselves.

5. Global reach: Wikipedia offers content that is available in 317 world languages. It means that every person on the world could use and use the site without language obstacles.

6. Free content: According to estimates, Wikipedia has published more than 6.3 million articles across a variety of areas. Wikipedia provides its content free of charge, without obligation to register. The content researched by the platform is 100 100% advertising-free.

6. Researching place: Wikipedia is among the most authentic and trustworthy sources for information. YouTube as well as Facebook acknowledged in 2018 , that they referred users to read Wikipedia posts on fake news.

Wikipedia’s Weaknesses – Wikipedia SWOT Analysis 

1.Authenticity and duplicity issues: A lot of people have said that the information on Wikipedia isn’t duplicated, and is biased toward certain sects. Wikipedia doesn’t give you with the complete picture or two different perspectives. This is because these platforms employ several editors from various parts of the globe. Their biases based on their background manifest through a variety of different ways in their writing.

2. Controversial topics: According to a report from the Guardian in 2014, the website has a much more extensive reference guide to female porn stars than skilled women who write. A study conducted by the Oxford Internet Institute in 2009 revealed that Wikipedia is not evenly distributed of topics across various categories. You’ll find more information on a category in particular categories than in the other.

3. Tech language: A lot of people have stated that certain Wikipedia articles Wikipedia have tech-related language and contain professional terms. This is difficult for normal users to comprehend the idea behind it. The language should be friendly to the user.

Wikipedia’s Opportunities – Wikipedia SWOT Analysis 

1. Editing access: We know that Wikipedia is an open door editing policy, and the platform allows anyone to freely correct the content. The platform needs to expand the editing and verification access to more people in order to deliver correct content to its users.

2. Moderator Expansion: According to a number of estimates, Wikipedia has approximately more than 6.3 articles on its platform, and requires constant updating. However, Wikipedia has a limited amount of administrators and moderators roughly eleven12 to be exact. The platform needs to increase the number of administrators and moderators to handle the content.

3. Integration with platforms: Wikipedia should form alliances for the integration of other platforms such as Facebook, Instagram, Forbes, LinkedIn and many more. That means that if any one of these platforms needs to provide information to their users about certain issues, they should direct its users to Wikipedia. This will further increase user’s usage to the site.

Wikipedia’s Threats – Wikipedia SWOT Analysis

1. Obtaining information sources: Wikipedia generally gathers data from various sources, including mainstream TV and magazines, newspapers, etc. Some critics have doubted the legitimacy and authenticity of Wikipedia’s content. It’s because the purpose of each news channel and newspaper differs and may be right or left.

2. Competitors: Numerous niche-focused and independent portals have emerged over the past 10 years. They specialize in one area and publish content from experts and experts in particular areas. Some people now prefer reading their content instead of Wikipedia’s.

3. Misleading content sources: The Wikipedia content source committed a mistake in publishing false content. Wikipedia is publishing the exact information as its false sources, it is then the responsibility lies on the website. The site that was the source of the information has published false details about another topic and it’s hard for users to believe Wikipedia’s sources.

This is the SWOT report that Wikipedia has done. Please let us know if you have additional suggestions to add.


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